Sexy Tactics

When I was in the British Army, there were a few rules that you were never taught directly, but you learned from experience – if you survived – and from your peers. Good judgement is the result of experience. Experience is normally the result of bad judgement. What amazes me is how much that the worlds armies have learned over the decades apply to business. And the sex business is, above all, a business. So here is what the army has to teach you about how to run an escort agency.

The self-importance of a superior is inversely proportional to his position in the hierarchy (as is his deviousness and mischievousness). Likewise, the self importance, deviousness and mischievousness of a girl who will escort Tenerife guests is in inverse proportion to her desirability in real life as opposed to in her photos. The more likely a girl is to get knocked back by clients, the more likely she is to be a raving egomaniac.

If your flank march is going well, the enemy expects you to outflank him. If your promotional plan is going exactly according to plan, it is because your competition are happy for you to carry on with that because they are working hard on something else.

Odd objects attract fire – never lurk behind one. Keep a low profile. The loudest man in the room is the weakest man in the room, as Frank Lucas used to say when he was the King of Harlem.

The more stupid the leader is, the more important missions he is ordered to carry out. The less reliable an escort girl is, the more often she will be specifically requested by clients. No matter how much you advise the client to go for someone else, they will inevitably choose the dodgy one.

There is always a way, and it usually doesn’t work. So keep on your toes. Keep improving and changing you approach. The only way to stop the competition outpacing you is to keep accelerating. The way to stop someone overbalancing you is to keep shifting your own position. In other words. Keep changing the way you promote the business and your approach to everything.